This very passionate and in your face presentation is about pushing to recapture the primary mission of theFire Service. The very foundation of what has defined the fire service for decades is what built an undeniable trust from the public. We must push for a greater fire service that puts the lives of citizens first, which also means that property still counts. IT’S WORTH THE RISK is about more than just aggressive interior firefighting, it is also about standing strong against all odds to create a better and more effective fire service by putting yourself out there. Stay true to yourself, stay true to the mission, and stay true to the job.